I remember the first time I ever saw one of Sharper’s veterinary promotional items.  It was long before I started working here.  My wife’s parents had one of Sharper’s veterinary magnets stuck on their fridge from their local clinic.

At the time I’d never even heard of Sharper before, and never really paid that much attention to that magnet.  Only after I started working here did I realize where this magnet came from!

How memorable was that magnet? After seeing it on someone else’s fridge only a few times, years later I recognized it in our catalogs.  I can even remember the name of the clinic personalized on the magnet.  That is powerful veterinary marketing!