SHARPER’S 2nd ANNUAL BEST PET HALLOWEEN COSTUME CONTEST 2011!

Halloween is quickly creeping up on us  – three weeks to be exact – and Sharper™ is  celebrating the festivities with our 2nd annual costume contest!

We’ve all seen – and probably many of us have participated in one – Halloween contests for the best costumes.  But, this year, we want to make it a little bit different.  And by different, we mean getting your pets involved!

This year, we’re looking for the best pet Halloween costumes.  The winner will receive a $25 Gift Certificate from Sharper™ and a spot in our Facebook Hall-of-Fame photo album.  Furthermore, we will tweet the winning pet costume on our Twitter page for the whole month of November!  We will also feature the winning costume on our Blog.  And, to make this an ever-lasting experience, we will send you a Sharper™ designed card featuring your pet and its winning costume.

Please submit your photos to Jerry Nguyen via email at jnguyen@e-sharper.com.  In your submission, please include a picture of your pet in its Halloween costume, your full name and contact information as well as your pet’s name.  All submissions will be accepted until November 6th, 2011.  The winner will be chosen and contacted no later than one week after the contest closing date.

Good luck and Happy Halloween!

______________________________________________________________________________________________________________________________________________________________________________

Sending postcards is one of direct marketing’s best kept secrets! It’s a simple and economical way to promote your services, stimulate referrals and reach out to patients or clients to keep your appointment book full.

Make sure to maximize your efforts by including some of these great ideas in your message:

• Differentiate your practice or business. Incorporate your logo or a free Sharper™ logo for visual impact.  Include a mission statement or an inspirational quote.
• Engage prospects. Spotlight your message with an exciting offer or coupon.  Include a listing of your unique services, a map of your location, and don’t forget to add your website address if your have one.
• Motivate existing patients or clients. Emphasize the importance of oral health by including an interesting statistic or fact.  Encourage patients or clients to come back in for their regular preventative appointments with an effective recall program.
• Appeal to new and former patients or clients with relevant imagery and message. Sharper’s selection of postcards offers a wide variety of designs to target different groups of patients or clients.
• Generate patient loyalty and keep your practice or business name top of mind. Send birthday greetings, wishes for the holiday season or simple reminders.

Send a postcard today and watch your practice or business grow!  Click here to shop our complete selection of postcards.

______________________________________________________________________________________________________________________________________________________________________________

At Sharper™, we believe that practice success begins with great products.  That is why our new Fall 2011 Dental Catalog is packed with hundreds of  great ideas to successful market your practice.  In this season’s book, we are featuring our new Seasonal Collection line of Thanksgiving and Holiday Cards, 2012 Calendars and much more.  In addition, we’ve got great seasonal savings that you can take advantage of to showcase your practice while saving you money.

Building patient loyalty  and encouraging referrals are the two most important cornerstones for your dental practice success.  At Sharper™, we understand every dental practice is unique.  Which is why we offer a wide selection o f personalized patient communication and promotional products.  You choose what’s right for you and your patients or colleagues from hundreds of popular character and dental-themed designs.  The quality of your dental practice will be reflected in these exceptional and unique products.

Here is a preview at what’s new in our Fall 2011 Dental Catalog:

NEW Holiday Card Designs

NEW Thanksgiving Card Designs

NEW Character Seasonal Card Designs

NEW 2012 Magnet Calendar Designs

To request a copy of our Fall 2011 Dental catalog, click here to order or call 1-800-561-6677 and one of our Product Consultants will be happy to assist you.

______________________________________________________________________________________________________________________________________________________________________________

Summer is just around the corner and what a better way to celebrate the warmth and beautiful weather than with bright and colorful personalized products.  To help get your practice busy for the summer season, Sharper™ has just released our new Summer 2011 Dental Catalog!

In this book, we’ve got everything from personalized recall postcards/laser cards to tote bags and peel and stick appointment cards.  Click here to view our new Dental catalog online.  If you prefer to have a catalog mailed to you, click here to order or call 1-800-561-6677 to request a copy.

Sending personalized recall products to remind patients of upcoming scheduled appointments or return visits is an easy and affordable way to promote good oral health and motivate patients to maintain a healthy smile.

Here are some of my favorite recall postcard designs that also comes in a peel and stick, business card and tote bag formats:

Portray a professional image by coordinating designs for all your patient communications. This will help build your brand and also save you money.

Purchase 3 products – 15% OFF – Promo Code MATCH3
Purchase 4 products – 25% OFF – Promo Code MATCH4
Purchase 5 products – 30% OFF – Promo Code MATCH5

Ordering is easy!  Visit e-sharper.com or call 1-800-561-6677.

______________________________________________________________________________________________________________________________________________________________________________

At Sharper™, we greatly value the feedback we receive from our customers when they complete our “Would You Recommend Us” survey.  Our customers tell us the things they love about our business, but most importantly they tell us the things that create customer service issues for them.  We also receive a ton of recommendations on how we can improve our business processes to better support our customers and their goals of growing their practice or business successfully.

An important trend with our customers has been the migration of ordering products online at our website www.e-sharper.com.  Since the majority of our products are personalized with contact information and branding like custom logos, we have heard a lot of feedback about how our site did not allow customers to quickly see how their products would look when printed.  They would have to request a proof, which would be sent by email or fax.  Way too labor intensive in this day and age of technology.

So we challenged our IT team to find an easy to use application for our website where customers could enter in the information they wanted to have printed on their product, change fonts, ink colors, logos, etc.  And boy, what they found for us was great!  If you have not been to the Sharper™ site recently, please visit www.e-sharper.com.  Boasting some exciting new features including a revamped look, our website will now allow you to easily search for your products and personalize it with our online personalization tool.

Furthermore, if you create a web account, your name and address information will auto-populate…saving time from manually keying it in.  All of this information is then stored in your account for easy retrieval when you reorder.  You will also see a digital proof which represents how your products will look when printed.  Don’t like the look – then quickly change it.

Needless to say, we love technology and I know our customers will too!  Happy shopping…

______________________________________________________________________________________________________________________________________________________________________________

55-264

SHARPER’S BEST PET HALLOWEEN COSTUME CONTEST 2010!

Halloween is quickly creeping up on us  – nine days to be exact – so we thought, what a great way to celebrate the festivities than with a costume contest!

We’ve all seen – and probably many of us have participated in one – Halloween contests for the best costumes.  But, this year, we want to make it a little bit different.  And by different, we mean getting your pets involved!

This year, we’re looking for the best pet Halloween costumes.  The winner will receive a $25 Gift Certificate from Sharper and a spot in our Facebook Hall-of-Fame photo album.  Furthermore, we will tweet the winning pet costume on our Twitter page, once a day for the whole month of November!  We will also feature the winning costume on our Blog.  And to make this an ever-lasting experience, we will send you a Sharper™ designed card featuring your pet and its winning costume.

Please submit your photos to Jerry Nguyen via email at jnguyen@e-sharper.com.  In your submission, please include a picture of your pet in its Halloween costume, your full name and contact information as well as your pet’s name.  All submissions will be accepted until November 3rd, 2010.  The winner will be chosen and contacted no later than one week after the contest closing date.

Good luck and Happy Halloween!

Trick-or-treat! That frightful time of year of almost here.

Little ghosts and goblins will soon be heading to the streets ringing doorbells and holding out bags for one purpose – collecting candy!

For your dental practice, these are scary words.  However, it also presents a great opportunity to educate your little patients on the ways to best protect healthy teeth and gums. It’s not too late to take advantage of the opportunity to promote your practice and build loyalty with your patients.

Send a Halloween-themed postcard or folding card with a reminder for a check-up, guidelines for a safe Halloween, or just some helpful tips for keeping teeth clean and healthy.

Hand out Halloween toothbrushes and brushing timers that are personalized with your practice information!  The kids will love the playful look and parents will appreciate your concern for their child’s oral health.

Our mini brushing tips cards are a great economical giveaway that parents can use to educate and encourage proper oral care for the entire family.

Halloween is hastily approaching and what better ways to promote your business and have a spooking fun time doing it than during this time of year.  Currently, about 93% of kids and adults all over North America celebrate Halloween and its festivities! A great way to celebrate the season is to decorate your office with a Halloween Tree.  Similar to a Christmas Tree, the Halloween Tree is made up of Halloween ornaments and decorations hung like those on a Christmas Tree, but instead of using a pine tree, a dead tree or tree branch is used.  So how, do you ask, can this help you promote your business during the Halloween season?  Well, the answer is simple.

Having your office decorated for Halloween will show your clients that there is a human side to your practice or business.  People will feel connected to places that share a common interest with them.  This feeling of connectivity will also improve your relationship with your clients.   This idea goes hand-in-hand with Christmas.   People are drawn to places that share a common festive bond with them.  Hench, that is why malls and retail stores go all out when it’s time to decorate for Christmas.

To help make your decorating tasks easier, Sharper™ offers Halloween designed postcards and folding cards that can be easily attached to and hung from a tree.

You may also want to take advantage of this opportunity by mailing out Halloween-themed Postcards with perhaps a picture of your decorated office or Halloween Tree to invite patients to schedule an appointment and “trick-or-treat” at your office.  Be prepared with bowls filled with candies and goodies and one or two referral cards for your business.  Our Custom Creations™ team of professional graphic designers will be happy to create something that will suit the needs of your business or practice.

Another good way to increase your business during this time of year is to use Reminder Cards to inform patients ― from kids to adults ― to come and see you for a post-Halloween checkup and cleaning. And remember, business is not all about the bottom-line, it’s also about having fun and being creative!

T’is the season to say thanks ― and to be jolly.  Some of us don’t realize how important it is that we express our gratitude for the loyalty and patronage that our clients have given us throughout the year.  In this season’s Pet Care Catalog, we at Sharper™ have made it easier for professionals in the pet care practice or business to communicate their appreciation to clients for their continued loyalty, referrals and support.

Brand new this season is our Holiday & Calendar Store which offers a wide selection of personalized communications and giveaways.  Showcasing some of the best products to effectively retain client loyalty and promote referrals, the Holiday and Calendar Store is now open for your shopping pleasure.  Simply visit www.e-sharper.com/holidaystore2010 for more information.

Some of our other fun products that are featured in this season’s catalog are Thanksgiving and Halloween products ― yes, Halloween is arriving soon, and what a better way to celebrate the season than with our Postcards and Folding Cards.                      

Another one of our featured products in this new catalog is Holiday Toothbrushes, definitely a unique pet owner giveaway.  Designed to encourage proper pet oral hygiene, these toothbrushes are a great way to keep your contact information visible for your clients.

Visit our website today to easily shop online at www.e-sharper.com.  And don’t forget to check out some of our other popular products such as Sharper Tags™, Sharper Leashes™, Sharper Tote Bags™ and Sharper Magnets™.

Sure we’re still in the midst of summer, but with Fall & Winter approaching it’s a great idea to plan ahead by ordering your holiday products nice and early.

As a great incentive, we have a special offer on Holiday products for the month of August where you can get up to 30% more cards FREE on any of our Holiday, Thanksgiving, or Halloween cards. Click here for more details.

This year the holiday spirit must have kicked in early at Sharper™ because our selection of new business holiday cards is larger than ever. You can now find pet care premium holiday cards featuring exquisite varieties of foil and embossed treatments to show true appreciation for your pet owners. These come with foil-lined envelopes to add that extra touch of elegance.

We also have our standard veterinary holiday cards in every style imaginable. Whether you’re looking for modern, sophisticated, fun or cute we have the holiday card perfect for your practice or business.

What about thanking those pet owners who walk in to your office? Check out our new Halloween and Holiday veterinary toothbrushes that are a fun and functional giveaway for the upcoming Fall and Winter seasons.

Halloween is one of the favorite all-time events on every kid’s calendar come October. What a perfect time to remind parents of the importance of good oral health, especially when there will be more sweets consumed on that day than throughout the entire year!
Minimize the anxiety of visits during Halloween week by decorating your office in a vampire theme. Vampires are really popular this season. Don’t we all love the Twilight series? Young kids and teens will enjoy the spooky atmosphere in your office.

Check out the Halloween selection in Sharper’s new Holiday and Calendar Store, and if you order early you can take advantage of some really great savings on our Holiday Card Collection!

Mailing out Halloween folding cards, recall postcards, and sending home reuseable dental Halloween tote bags will put everyone in the mood. Stuff them full of patient giveaways.

I really like the Halloween toothbrushes. They are so colorful and so much fun – love the black bristles!

Include one of our free Halloween logos (H26-L) on your personalized dental floss and Design your own tote bag. Adding a logo to your message is a great way to liven up the overall look of your products and brand your practice or business. At Sharper™ we make personalization easy with our vast library of FREE logos, many available in three languages — English, Spanish and French.

Can you believe that Christmas is just around the corner!? I’m beginning to get anxious just thinking about going to the mall, trying to find a parking spot, and then attempting to shop without being distracted by the huge crowd people all vying get their hands on the best presents. So this year, I think I’m going to change my strategy and do all my shopping on-line. That way, I can shop hundreds of stores without leaving my house, avoid huge lines, and actually enjoy the gift giving process.

If you’re like me and are interested in shopping on-line, then be sure to check out e-sharper.com. We’ve created an easy to use Holiday and Calendar store where you can take your time to look through all our beautiful designs. We have a huge selection of dental holiday cards and dental calendars that are sure to impress your patients. If you’re not into giving holiday cards, we have a ton of other products that are designed to help you build loyalty and generate referrals…appointment reminder postcards, chiropractic birthday cards, dental birthday cards, and more. The best part is that our ordering process is super easy and personalization is free.