That’s right – we’re starting the new year off with a bang!  That means it’s time for you to stock up on your appointment cards.  For the whole month of January 2012, we’re offering 250  appointment cards for FREE when you buy 500, and 500 appointment cards for FREE when you buy  1000.  However, all good things do come to an end as this amazing promotion will expire January 31, 2012 – so you’ve got to hurry!  Quote promo code P112 when placing your order.

Appointment cards are great for reducing no-shows and to remind your patients or clients of their upcoming appointment with you.  Moreover, all of our colorful appointment cards come in business card size and many designs have matching reminder postcards to coordinate your image to send out to your patients or clients prior to their upcoming appointment.  Appointment card designs are also available in a folding format.  For a complete selection of all our appointment card designs, please click here.

For easy ordering, please visit our website at sharpercards.com or call 1-800-561-6677 and one of our friendly Product Consultants will be happy to assist you.

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At Sharper™, we believe that practice success begins with great products.  That is why our new Fall 2011 Dental Catalog is packed with hundreds of  great ideas to successful market your practice.  In this season’s book, we are featuring our new Seasonal Collection line of Thanksgiving and Holiday Cards, 2012 Calendars and much more.  In addition, we’ve got great seasonal savings that you can take advantage of to showcase your practice while saving you money.

Building patient loyalty  and encouraging referrals are the two most important cornerstones for your dental practice success.  At Sharper™, we understand every dental practice is unique.  Which is why we offer a wide selection o f personalized patient communication and promotional products.  You choose what’s right for you and your patients or colleagues from hundreds of popular character and dental-themed designs.  The quality of your dental practice will be reflected in these exceptional and unique products.

Here is a preview at what’s new in our Fall 2011 Dental Catalog:

NEW Holiday Card Designs

NEW Thanksgiving Card Designs

NEW Character Seasonal Card Designs

NEW 2012 Magnet Calendar Designs

To request a copy of our Fall 2011 Dental catalog, click here to order or call 1-800-561-6677 and one of our Product Consultants will be happy to assist you.

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We’ve just wrapped up an amazing Summer Warehouse Sale event, thanks to all of our customers  who took part in making the event such a successful one.  For those who weren’t able to take advantage of all the amazing special offers – don’t fret – we’ve got a great “Sizzling July Sale” event happening right now.  Don’t miss this opportunity to stock up on all your personalized promotional products for the upcoming busy holiday season.

Hurry, these incredible offers expires July 31, 2011.
Special offers cannot be combined.  One offer per order.

Ordering is easy! Visit e-sharper.com or call 1-800-561-6677.

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Summer is just around the corner and what a better way to celebrate the warmth and beautiful weather than with bright and colorful personalized products.  To help get your practice busy for the summer season, Sharper™ has just released our new Summer 2011 Dental Catalog!

In this book, we’ve got everything from personalized recall postcards/laser cards to tote bags and peel and stick appointment cards.  Click here to view our new Dental catalog online.  If you prefer to have a catalog mailed to you, click here to order or call 1-800-561-6677 to request a copy.

Sending personalized recall products to remind patients of upcoming scheduled appointments or return visits is an easy and affordable way to promote good oral health and motivate patients to maintain a healthy smile.

Here are some of my favorite recall postcard designs that also comes in a peel and stick, business card and tote bag formats:

Portray a professional image by coordinating designs for all your patient communications. This will help build your brand and also save you money.

Purchase 3 products – 15% OFF – Promo Code MATCH3
Purchase 4 products – 25% OFF – Promo Code MATCH4
Purchase 5 products – 30% OFF – Promo Code MATCH5

Ordering is easy!  Visit e-sharper.com or call 1-800-561-6677.

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There are only 2 days left to take advantage of our amazing business cards promotion!  Stock up on your business cards with professional designs created by our creative designers.  Spring is a great time to increase your marketing initiatives and grow your professional network.  Business cards are low cost and extremely effective when trying to gain more patient or client referrals.  Visit e-sharper.com today to view our complete selection of business cards.

Click here to see how you can get 500 Business Cards for $5, or give our Customer Service Center a call at 1-800-561-6677 and one of our Product Consultants will be happy to assist you.  Remember to quote promo code P411 when calling.

Create your own marketing network today!

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At Sharper™, we greatly value the feedback we receive from our customers when they complete our “Would You Recommend Us” survey.  Our customers tell us the things they love about our business, but most importantly they tell us the things that create customer service issues for them.  We also receive a ton of recommendations on how we can improve our business processes to better support our customers and their goals of growing their practice or business successfully.

An important trend with our customers has been the migration of ordering products online at our website www.e-sharper.com.  Since the majority of our products are personalized with contact information and branding like custom logos, we have heard a lot of feedback about how our site did not allow customers to quickly see how their products would look when printed.  They would have to request a proof, which would be sent by email or fax.  Way too labor intensive in this day and age of technology.

So we challenged our IT team to find an easy to use application for our website where customers could enter in the information they wanted to have printed on their product, change fonts, ink colors, logos, etc.  And boy, what they found for us was great!  If you have not been to the Sharper™ site recently, please visit www.e-sharper.com.  Boasting some exciting new features including a revamped look, our website will now allow you to easily search for your products and personalize it with our online personalization tool.

Furthermore, if you create a web account, your name and address information will auto-populate…saving time from manually keying it in.  All of this information is then stored in your account for easy retrieval when you reorder.  You will also see a digital proof which represents how your products will look when printed.  Don’t like the look – then quickly change it.

Needless to say, we love technology and I know our customers will too!  Happy shopping…

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Double the impact with full color business cards and matching magnets!

If you are currently using one of our beautiful full color business cards, why not offer a matching magnet.  That way, if the business card gets lost, your patients or clients will have the magnet on their fridge with your phone number and any other important information you would like.

A very handy and fantastic marketing tool!!

In our catalogs, the business cards will have the matching magnet item number underneath the picture if there is one available.

On our website, when you click on the image you like, on the bottom right hand corner of the page it will list all of the products we have with the matching design.  If you are having a hard time locating this feature, please don’t hesitate to call our call center at 1-800-561-6677 and we can help you with anything you need!

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Join  Sharper’s Social Community!

Follow us on Twitter or become a Facebook fan to receive great promotions, news, marketing tips and industry updates that only social media subscribers will receive.

At this time of year it’s hard to think of anything other than the upcoming holidays and the stresses we may be dealing with.

Something to think about though, is possibly re-vamping your office with a new business card design!  If you are currently using a design that matches your office colors and logo then you could always spice things up with our colorful peel & stick appointment cards.

If you are thinking of changing your business cards or starting to order them for the first time, here are some ideas of our beautiful designs…

Please visit our website at www.e-sharper.com for a complete list of all of our designs.

If there is anything that you may want to change about the designs you see, please call our Call Center at 1-800-561-6677 and our Custom Creations representative would be happy to assist you.

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Let’s get social with Sharper™!

Follow us on Twitter or become a Facebook fan to receive great promotions, news, marketing tips and industry updates that only social media subscribers will receive.

Over the last year, we have heard from many Sharper™ customers how tough it has been due to the economic meltdown and the slow recovery period.  Though times may be challenging, we have received some excellent money saving ideas from customers via our Your Opinion Counts survey.  These ideas are great for budgeting, especially for the Holiday season when spending is expected to increase substantially.

One great idea is keep track of customer’s birthdays via your practice management software and then send a birthday card with a message to acknowledge a patients special day, and to also remind of an upcoming appointment (or the need to book an appointment).  You’ll cover two occasions with just one card – with extra impact.  Make things even easier for front administration staff by using laser cards, which can be printed conveniently in your office.

Another great tip we’ve received from the survey is to avoid purchasing both business cards and appointment cards.  Rather purchase just the business cards and ask for an appointment reminder to be printed on the back.

And remember to hand out lots of custom business cards to your patients, asking them to pass along to family and friends.  Stimulating referrals is one of the most cost-affordable dental patient acquisition activities around.

Moreover, combining promotional products together can be a great cost-saving strategy to help market your business or practice.  For example, our Design Your Own Personalized Tote Bags are an inexpensive way to market your business or practice.  Economical, our plastic recyclable tote bags are a convenient way to package up supplies, giveaways and educational materials that promote your service.   This way, you can maximize your marketing exposure with one package instead of sending out individual products multiple times a year.

In this tough economy it is more important than ever to retain current patients and clients.  And, there is no better time than the Holidays to show customers your appreciation for their patronage.

A good business practice during the recession recovery phase is to be proactive, smart and business savvy.  Don’t let the economy dictate your business – stay in charge and you’ll surely experience the benefits of your hard work.

Sharper™’s Design Your Own Stationery is probably the easiest process I have ever encountered in my travels as a designer, perfect for any business who has not had the luxury of hiring someone to create a corporate branding package for them, or a new business just starting out.  Logos can be an expensive venture, especially if you have no idea what you want.  If you are a new company in your field this may save you the anguish of dealing with hours of design time, proof after proof, and still not having that professional look that you need to get you off and running.

Sharper™ offers a very simple process towards creating a professional looking Stationery package:

• Select your paper.  Sharper™ has 6 different colors and textures to choose from
• Choose a font. Again, there are 6 styles that will showcase your company name.
• Now here comes my favorite part…The logo…and Sharper™ offers a variety of logos absolutely FREE

Inside tip: We just finished creating hundreds of new logo designs that are now available for you to choose from.

• Select your personalization color - you can create a beautiful look in either 1 or 2 color options.
  
  

• Inside tip: Using black for your type, then an accent color for the logo icon will give your new stationery that extra punch

Now that you have your stationery ready to go, you can use that same setup and logo choice on all of your future recall and acquisition postcards, folding cards, tote bags, appointment cards, and personalized giveaways to emphasize your company brand. Sharper™ will have you up and running with a professional look quickly and affordably.  Coordinate all of your designs for your patient or client communications, build your brand and save.

Purchase 3 products – 15% OFF
Promo Code MATCH3
Purchase 4 products – 25% OFF
Promo Code MATCH4
Purchase 5 products – 30% OFF
Promo Code MATCH5

I really like Sharper’s Massage Therapy Business Cards, especially BC-7973 (Touch Therapy).

The little baby holding on to her father’s index finger is - literally! – a touching picture. This great motif is also available as wall art (2 sizes: 19×27 and 12×36), massage therapy postcards, appointment cards and massage therapy magnets. Many other great pictures are also available on different products and they offer great opportunities to coordinate the image of a business, especially since there are amazing discounts available for customers who choose matching products. If a customer goes with five or more matching products they can save 30%, and even with three matching products only, they automatically save 15%!

Congratulations to the Chiropractic Graduating Class of 2010!

Graduation is such an exciting time yet such a stressful time as you try to figure out what’s next and where to go. Sometimes in the hustle and bustle of everything you forget some of the most important necessities in starting a new practice and making a new Chiropractic office work. If you are worrying about how you will retain new customers and create business, there is no need to bend over backwards. That’s a job for your patients to do.

Why not order your start-up packages from Sharper™?

We have chiropractic business cards, chiropractic postcards, chiropractic appointment cards and wall art. Try these products out and attract patients instantly.  We also have NEW Large size Postcards and Folding Cards, perfect for patient acquisition! We have all of the materials necessary to help you build your business.

If you really want your company/practice to stick in your patients minds, try coordinating your image by purchasing our matching designs!

Our products will let your patients know you’ve got their back!

When it comes to collecting business cards and appointment cards, I am the master… I love business cards, they can be like little works of art. The ink, the paper, the design… I just love everything about them and I collect them where ever I go. Unfortunately, the downside to that is that I end up with so many that the ones that are really important, like say… my dentist’s….well, they get lost in the shuffle… literally.

Fortunately, Sharper™ has a great solution… and I suspect it is targeted towards professionals like you who have clients like me! Magnetic Business Cards! For me personally, i think it’s GREAT! When i get a business card magnet for one of my “important” people, i stick it to my fridge, and then i always know where the contact info is for my massage therapist, my dentist,  my vet…

And coordinating your image is easy… All of our full colour business cards have a matching magnet. There is a wide selection of dental magnets, veterinary magnets, and chiropractic/massage therapy magnets. There are also magnetic calendars, design-your-own magnets and fun, die-cut shaped magnets.

Don’t get lost in the shuffle, “stick” it to your clients instead!

Now if only my doctor’s clinic would go for this…

Can you define the style of your practice?

Take a look around….

• How would you describe the majority of your patients?
• What type of art do you have on your walls?
• How would you define the personality of your office?
• What services do you offer that make you unique?

Now, take a look at your chiropractic business cards and see if the style you are currently using matches any of your answers above.

Your chiropractic business cards are a mainstay marketing tool. They are the backbone for referrals and are the primary first impression for most prospective patients. Therefore, the design of a business card can say a lot!

Choosing a style can be easy and fun. Here are some styles we offer that can help differentiate and define your practice:

Modern

Family-Oriented

Practical

A little while ago I had a phone call from a therapist who loved our Restore and Replenish massage therapy business cards.  She said the design fit perfectly with their decor and artwork in their office.

While we were discussing this design, they mentioned they also use gift certificates.  You can imagine how happy they were to hear that we have this same design available in gift certificates!

I had to let this customer know that this popular design is available in other products as well, such as appointment cards, bookmarks, thank you & welcome folding cards, massage therapy postcards, personalized magnets, totebags and more!  When they heard about the Coordinate Your Image promotion where you can save up to 30% off when buying different products with the matching artwork, they decided to get some totebags and postcards as well!

This customer was very happy to be able to order the Restore and Replenish artwork on a variety of products.  Check out our website for a design that suits your practice or business today!

Help your patients or clients find the perfect way to celebrate their mothers by offering them personalized gift certificates for your services. Double the impact by inserting coordinating massage therapy business cards or personalized magnets in the die-cut slots of the gift certificate.

We have a wide selection of beautiful designs for massage therapists, chiropractors, and other contemporary health professionals. Designs can be mixed and matched in lots of 25, so be sure to keep personalized gift certificates on hand of the holidays, Valentine’s Day, weddings, graduation, birthdays, and countless other occasions.

Create your own marketing network with Sharper™ business cards. Referrals are an effective and low-cost way to grow your practice or business. Make it easy for your patients to recommend you to colleagues, friends, and family by supplying them with several of your business cards after each appointment.

Receive 500 business cards for $5….
Click here to find out more details.

Sharper™ has a wide range of:

o Dental business cards

o Orthodontic business cards

o Chiropractic business cards

o Massage Therapy business cards

Here are some tips to keep in mind when ordering business cards:       

Use a logo
If you provide products or services that can be represented with a symbol (for example dentistry, massage therapy, dog grooming, etc), the logo should symbolize that product or service in some way. Sharper™ has a wide variety of logos that you can use free of charge when ordering business cards. If you already have a company logo, we can print it on your cards for a small fee of $45, regardless of quantity of business cards ordered.

Utilize the back of your business cards
Don’t lose out on advertising space! You can include things such as a short listing of services, mission statement, hours of operations, or anything else that will help your patients or clients remember your practice or business.

Make your card readable
Use font sizes that are big enough to be easily readable without using a magnifying glass. Be sure the type color stands out against the background of the card, too. Light gray type on a white card makes it hard to distinguish letters and numbers.

Stand out from the rest of the pack
Yes, your business card may wind up stuffed in a desk drawer with a stack of other cards. Make it stand out from the rest by using designs with full color.

Have your business cards printed on good card-stock
Sharper™ full color business cards are printed on premium matte 100 lb stock.

In today’s world, it’s all about how to make a dollar seem like ten. Who out there doesn’t scour the coupon books and flyers to see how much could be saved? Even if you don’t scour the pages, the moment you see the words FREE or SAVE, you look; admit it, you can’t help but look.

So what better way to get patients and clients to walk in your door, or ensure customer loyalty, than with gift certificates. Let them know you appreciate their business – actually, let me rephrase that – you appreciate the relationship you have or are about to build. Business is secondary, personalized attention in primary; that’s what makes people come back for more.

There are a variety of ways to layout the inside of your gift certificate:

• you can simply have the pre-printed kind;
• you can ask to have a blank expiry date line added;
• or you can go absolutely wild and crazy and create something one-of-a-kind.

Sharper gift certificates even come with slits to hold anything from massage therapy business cards, chiropractic business cards, to grooming appointment cards; or have you thought about a “Refer a Friend” card? Or maybe a buy or visit x-number of times get something free card; a coupon card, a calendar card, I could go on. The opportunity is there… so entice me.

Even if you don’t use the slits to actually hold anything, it doesn’t mean you have to leave an empty space. Ask us to print your logo, your name/address – whatever you want between the slits.

You may even find a matching product to go with your gift certificate; go ahead, click the images and see for yourself.

Check out our Personalization Made Easy page to check out all the different ways we can help you strengthen your image and increase the effectiveness of your communications.

Regular massages are a must for those of us who work on a computer every day, and I always feel so much better after a session of massage therapy. I think it’s partly those positive feelings that add to how much I enjoy designing products for massage therapy professionals, with beautiful and natural imagery and shapes. It’s a real treat and I feel relaxed just putting them together!

Sharper carries an extensive line of massage therapy postcards as well as massage therapy business cards. You can even coordinate your image in most cases, with matching products.

Here are some massage therapy business cards and massage therapy appointment cards I designed to coordinate with massage therapy postcards:

If you’re feeling like being really snazzy, you can add on reusable tote bags too (and save 15%):

I think I need to go make an appointment for my next massage…